The Shop Tiffany Products Online Store Privacy Policy

Overview

The Shop Tiffany Online Store ("we" or "us") is committed to protecting our customers' privacy. Your privacy through the use of our Web site located at URL http://www.shoptiffany.com ("our Site") is paramount in that goal.

The purpose of this Privacy Policy ("Policy") is to inform you about the types of information we gather about you and your organization; how we may use that information; whether we disclose it to anyone; and the choices you have regarding our use of, and your ability to correct, that information. This Policy may change from time to time, so please check back periodically.

This Policy will explain the following in regard to the use of our Site:

1. What information do we collect from you and how do we use it?
2. With whom do we share your information?
3. How to update, correct or delete your Personally Identifiable Information and what are your choices regarding collection, use and distribution of your information?
4. What security precautions are in place to protect against the loss, misuse or alteration of your information?
5. You are responsible to carefully review privacy policies of any third party sites that are accessible from our Site.
6. Shop Tiffany General Privacy Policy.
7. Privacy Policy changes.

1. What information do we collect from you and how do we use it?

Our Site collects two types of information about its visitors: Personally Identifiable Information; and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our Site.

Personally Identifiable Information: This refers to information that lets us know the specifics of who you are. Personal information is requested when you order a product, fill out surveys and correspond with us. This information might include your name, mailing address, telephone number, e-mail address or credit card number (only if you choose to purchase a product online and that credit card number is not retained for use beyond that order). With this information, we can fill your product orders and better provide you with personalized services.

Non-Personally Identifiable Information: This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our Site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. The purpose of this information is to help us design and maintain a customer-friendly site by determining ease of use, navigation, demand, etc. This allows us to measure relative customer interest in the various areas of our Site for product development purposes. Any information we collect is used for our own internal purposes to improve the content of our Site, to enhance users' experience when visiting our Site, to customize the content and/or layout of our pages, and to provide the services required by an individual customer.

Our primary goal in collecting personal information is to provide our visitors with a superior customized online experience. We use the customer contact information to fill orders, contact prior purchasers to inform them of their order status and to send promotional e-mails alerting the customer of sales, new products, etc.

We gather information in the following ways:

Shopping: We collect IP addresses for the purposes of system administration, to gather broad demographic information, and to monitor the level of activity on our Site. We collect information from visitors to our Site regarding the referring URL, your IP address, which browser you used to come to the Site, the country, state, the pages of our Site that you viewed during your visit and any search terms entered on our Site.

Ordering: When you order from us, we collect personally identifiable information from you. If you order one of our products, we will collect and maintain your name, e-mail address, mailing address, telephone number, product selections, credit card number, order number, referring URL, IP address and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order and to send you promotional materials. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contains and these changes will be automatically kept for future use, except the credit card number which will have to be supplied by you for each successive order.

Online Surveys and Polling: In order to improve our service to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

Newsletters & Promotional E-mails: We may offer free electronic newsletters and promotional e-mails as a service to our prior customers. We may send you newsletters and e-mails periodically listing current specials and deals. We never send e-mails to you if you have requested us not to do so. This option is included in our registration form. There may be opportunities to subscribe to an e-mail list that will send you information about our Site events, but we will only add you to the list with your consent. To stop receiving our newsletter, please go to the account page and log in with your account information. Once you are logged in you may scroll to the bottom of the page and un-check the opt-in box. Then click the 'Update Account' button and you will be removed from our mailing list.

Customer Traffic Patterns: We track customers' traffic patterns throughout their online sessions, including which pages a customer views while using the Site. This information is ultimately stored in the form of store categories, and, in some cases, specific URLs. We use your IP address to diagnose problems with our servers and software and to administer our Site.

We may share aggregated statistics about pages viewed on our Site and sales and other shopping information with Shop Tiffany.

2. With whom do we share your information?

The information collected by our Site is used only for the limited purposes of processing orders, keeping you informed about your order status, for statistical purposes needed to improve our Site and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties only to charge your credit card (Paymentech), fill your order (Shop Tiffany) and deliver promotional e-mails to you from us.

We do not sell, trade or rent your personal information to others. We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms and Conditions or to protect the rights, property and safety of our users, others and ourselves.

Except as otherwise stated in this Policy, at present we do not disclose our customers' Personally Identifiable Information to other merchants.

From time to time, we may be required by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order or subpoena or to cooperate with a law enforcement investigation. We fully cooperate with law enforcement agencies in identifying those who use our products for illegal activities. We reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful.

3. How to update, correct or delete your Personally Identifiable Information and what are your choices regarding collection, use and distribution of your information?

During the online ordering process you can review, change or delete the information that you have submitted. You may change any of your personal information in your account online at any time. We encourage you to promptly update your information if it changes. You may ask to have the information on your account deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases.

With your consent, we may from time to time send you e-mail or other communications regarding current promotions, specials and new additions to our Site. You may "opt-out," or unsubscribe from our newsletters, by following the unsubscribe instructions in any e-mail you receive from us. You may also unsubscribe by going to the account page and logging in with your account information. Once you are logged in you may scroll to the bottom of the page and un-check the opt-in box. Then click on 'Update Account' and you will not receive any future communications or mailings.

4. What security precautions are in place to protect against the loss, misuse or alteration of your information?

We employ the industry-recognized information technology to protect the security of the information you submit to us. The importance of security for all Personally Identifiable Information associated with our customers is of utmost concern to us. Our secure servers protect the information using advanced encryption and firewall technology.

In order to most efficiently serve you, credit card transactions and order fulfillment are handled by Paymentech. They receive the information they need to verify and authorize your credit card transactions. When collecting credit card information for online purchases, we offer secured-server transactions that encrypt your information in transit to thwart someone from intercepting it and misusing it. When you access your account information, the information is kept on a secure server. Furthermore, all of the customer data we collect is protected against unauthorized access by physical security means.

5. You are responsible to carefully review privacy policies of any third party sites that are accessible from our Site.

Other sites accessible through our Site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. We are not responsible for the policies or practices of third parties. Please be aware that our Site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those Web sites linked to our Site are not covered by this Privacy Policy. These other sites may send their own cookies to users, collect data or solicit personal information.

6. Shop Tiffany General Privacy Policy

Shop Tiffany may have additional privacy policies that govern its general corporate site and the use of that site. To see and review these policies.

7. Privacy Policy changes

This Privacy Policy was last changed on 3/25/2002. If we make changes to any terms or conditions of the Privacy Policy, the changes will be posted in this document so that you will always know what information we gather, how we might use that information and to whom we will disclose it. We may change, modify, add or remove portions of this Policy at any time. Please be sure to check this page before proceeding to use our Site.

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